Betta World For Bettas
Leveraging Social Media
We use social media as a key tool for outreach, raising awareness, and showcasing support. Through our platforms, we also hold retailers and brands accountable for their products and practices.
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Our content includes educational interviews and videos on fishkeeping, betta care, advocacy, and broader animal welfare issues. Follow us, share our work, and join the conversation
Featured Video
Cycling an aquarium is one of the most important steps to creating a safe environment for your betta. Watch this video to learn more and subscribe to us on YouTube.
Further Learning
Explore key studies on how tank size, enrichment, and housing conditions impact betta fish well-being:
Pleeging, C. C. F., & Moons, C. P. H. (2017).
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Life in a fishbowl: Space and environmental enrichment affect behaviour of Betta splendens.
Oldfield, R. G., & Murphy, E. K. (2024).
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Clark-Shen, N., Tariel-Adam, J., Gajanur, A., & Brown, C. (2024).
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​🎥 Watch our Interview with the lead researcher of Life Beyond a Jar on YouTube
The Dark Hobby Film now streaming
The Dark Hobby (2021) is a documentary film that explores the impact of the global aquarium trade, with a focus on Hawaii’s reef ecosystems and the consequences of removing wild fish from their natural habitats. The film highlights broader environmental and animal welfare concerns in the ornamental fish trade.